Magnetic Brand DNA
A brand building workshop
This interactive workshop guides you and your team, to figure out your brand. We'll use storytelling frameworks to clarify your business, what makes you unique and who you serve.
After this workshop, you'll know what your brand is about, what you want to say and how to say it.
Collaborative and agile sessions to delve into the foundations
of your brand and its stories.
Brand discovery and brand stories:
Brand's character
What role do you play in your customer’s life? What’s your brand personality? What do you stand for and believe in?
The answers will turn your business into a stand-out brand.
Positioning
How to perfectly position yourself on the market, so you’re seen as the right brand for your ideal clients...
We’ll use a simple and proven brand positioning methodology that actually works.
Audience
Who is your ideal client? How to be part of your customer’s journey and talk to them in a way that motivates them to buy into your brand.
Your tone of voice
How a brand delivers its message, is as important as what a brand says. Words are like packages. They wrap emotions and deliver messages. The words you choose influence how a customer feels about you.
Choose the right words to tell your brand story in a coherent, unique and compelling way.
A brand is your armour, a competitive edge that makes you different from your competitors and helps you connect with your prospects.
- You need a fresh perspective to gain clarity on your business.
- You want to attract the right clients and repel the wrong ones.
- You want to easily talk about what your brand does.
- You want your message to have more impact.
- You need a clear and consistent story to tell that is easily shared.
- You need to compress time and come up with your brand messaging fast.
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